Taking
ink cartridges online for Lexmark
Providing an online ordering service for Lexmark’s inkjet cartridge range including a Cartridge Finder function to recommend suitable cartridges based on usage requirements and printer specifications.
SEE THE SITE
The Brief
To build Lexmark’s first cartridges ordering site for the UK market.
The work
UX design, database build, development of a ‘Cartridge Finder’ look up function, with full eCommerce functionality.
TResults?
The Sales Manager claimed a 300% uplift in sales in the first 6 months. Chris Law (Sales Manager, Lexmark International) “Initial results of the new Lexmark cartridges site are looking very positive with the latest month showing a 300% increase on last years monthly averages”
