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Digital Marketing

Our capabilities?

We manage Google ads, Social ads,
Display Network ads, Affiliate ads,
SEO, ePR, Email and CRM.

01.

Google and Bing campaigns

Our ads team is Google certified for Search and Display advertising. Our campaign work includes keyword research, performance tracking, testing of different campaign types (Search, Performance, Shopping, Display, Dynamic, Remarketing, etc), and ongoing test and learn to optimise performance.

Our PPC experts will guide you on what channels are best to deliver your business goals. Display can be used to increase reach and brand awareness and Remarketing in its many forms should be part of any fully fleshed paid media strategy.

See Google advertising News articles.

02.

Social Network advertising

We have run numerous social media campaigns and with great success. Covering Facebook, X, LinkedIn, Instagram and Tik Tok, we have numerous ways to target your audience through a range of campaign types, from brand awareness, to lead based, conversion based and remarketing.

We’ve even ran sequential advertising through social media. This is where, based on the behaviour from an ad, we present a new ad, and so on, to develop a series of ads bespoke to each individual. This has worked particularly well on Facebook.

03.

Display Networks

Our team is fully experienced in the management of Display Networks and the many Demand Side Platforms (DSPs) that can be used and optimised. Display Networks can provide very low cost awareness building inventory to establish your brand.

A complex marketplace but one where results can be seen quickly given the coverage.

04.

Search Engine Optimisation

Our team at Jam, and Matthew’s past career, totals 50 years experience in Search Engine Optimisation (SEO).

Successes include:

  • #3 for ‘childrens books’ for Scholastic
  • #3 for ‘antivirus protection’ for McAfee, #3 for ‘internet security’
  • #2 for ‘internet advertising’ for Dada
  • #1 for ‘lawyer’ and ‘solicitor’ for Takelegaladvice
  • #1 for ‘degree’ for The Open University.edu, #2 for ‘MBA’
  • #1 for ‘horse cough’ for Haygain
  • #3 for ‘steamers’ for Propress
  • #1 for ‘aluminium showrooms’ for Peak
  • #1 for ‘luxury sportboats’ for Four Winns

See SEO News articles

Statistics

Campaigns by the numbers.

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Google campaigns managed

Some campaigns driving over 50% of the total sales of the client business.

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is the lowest CPC achieved

The lowest CPC we’ve achieved for a runaway Social Networks ads campaign is 1p.

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#1 ranking search terms

We’ve seen some major business transformations from our success in SEO, some that have added over 50% of revenue in 12 months.

Average revenue growth from our work
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Testimonials

What people say about us.

“Matt has an exemplary understanding of digital, both in terms of the strategy and the tools needed to drive a businesses growth but also the execution.”

– Harry Walker,
Industry Head – Retail & CPG at Google

“Matthew’s results were strong almost doubling site conversions via AB testing.”

– Nick Viney
Vice President, McAfee

“We have worked with Jam Communications for over 2 years…they clearly have a great understanding of SEO and digital marketing and are continually coming up with new ideas and directions to improve visibility of our web sites. They have always been on hand to quickly resolve issues and make changes.”

– Tim Oliver
CEO, Propress Ltd

Janet Sneddon

“Jam Communications, and in particular Matthew, worked with us over 3 months to provide Unilever Europe with CRM training. We were very pleased with the results, and asked them back for a further 3 months!”

– Janet Sneddon
CEO, Affinix (Unilever lead agency)

Get in touch

Contact us today
to see how we can grow your digital business.