Elements
Jam employs over 20 processes to build your ranking. Called TraficMax, it includes the following:
Keyword list proposal
Site content analysis and understanding of services offered
Define keyword list based on traffic analysis and level of competition
Agree keyword list with client
Link proposal
Review of current inlinks in terms of quality
Produce target list of sites for back links
Site navigation and content
Site Architecture review and recommendations
Development of champion pages
Help to develop Site Maps, Wordpress blog
Recommendation of page optimisation (titles, metas, KW density, etc)
SEO work
Link development (internal and external, anchor texts, etc)
Image optimisation (alts, naming, etc)
RSS feeds
Robot txt
Guide on building future sections and content
Direct site work for the above with FTP access
Indexing
Submission to all search engines
Submission to web directories
Repeat process on regular basis
Optimise Google webmaster tool settings
Reporting
Monthly Ranking Report on top 20 positions be search engine
It is recommended that this is run over at least 3 months to see results, and then continued on a maintenance basis to hold positions going forward.